JOB DESCRIPTION:
- Execute trade marketing activities including campaigns, promotions, and events to support retail sales
- Collaborate with sales teams to implement in-store marketing and promotional materials
- Coordinate brand & sales teams for product launches, display, and off-take campaigns
- Ensure proper execution of promotional strategies and monitor the performance of promotional campaigns
- Support the Trade Marketing Head by gathering insights from the field and reporting on the effectiveness of trade activities
- Liaise with vendors and suppliers to ensure timely delivery of marketing materials
- Monitor competitor activities and provide feedback on market trends to Trade Marketing Head
- Conduct local market research, collect and analyze information on company products, and create competitive market strategies
- Assist in managing, tracking, and reporting on market promotion activities, coordinating with internal departments to ensure smooth execution
REQUIREMENT
- College or University graduated
- Having 1-2 years of experience in Trade Marketing or Sales admin, preferably in the FMCG industry
- Proficient in understanding and analyzing customer behavior and insights
- Ability to analyze data, generate reports, strong planning and organizational skills
- Logical thinking, smooth interpersonal relationships, active, responsive, enthusiastic, positive thinking and patient