Perioe is the total care brand for Korean oral health which provide various efficacy with a wide range of products such as toothpaste, toothbrush, mouthwash and whitening products.

Perioe, derived from the word "periodontal", meaning "periodontal and gums". Begin with Lucky toothpaste, launched in 1954, helps prevent gum disease for the whole family. Products has been popular and loved by consumers, then changed the name to Perioe on 1981.

Perioe is now recognised as the best Korean oral care brand with its effectiveness and design. Since the brand launched, 1.2 billion tubes of toothpaste has been sold in Korea, and it's almost 24 tubes per a person.